Play 2Accelerator

Lead2Cash

AI in marketing

For
Head of marketing
Entry
CHF/EUR 15'000 excl. VAT · 3 weeksMarketing workshop as an alternative
Licence impact
Dynamics 365 Customer Insights – Journeys (tenant licence)

When to bring it up

Marketing works with a newsletter tool and Excel; leads go cold between marketing and sales; the head of marketing has to prove the revenue contribution.

30-second pitch

Value is rarely lost in the campaign itself, but in the hand-offs: between data silos, between marketing and sales, and in the missing proof of revenue. With Dynamics 365 Customer Insights – Journeys, journeys react to real behaviour, and leads only go to sales when there is genuine buying intent. In three weeks, Ambit builds you a lifecycle and a re-engagement journey with your contacts, fixed price CHF/EUR 15'000 excl. VAT, licence included.

Addressed to the customer.

Discovery questions

  1. Do you know which leads go cold after the first contact?
  2. How long does it take from enquiry to hand-over to sales?
  3. Can you prove marketing's contribution to revenue?

Scope boundary

Complex campaign logic, ERP and website integration and data cleansing belong to phase 2.

Included in the fixed price

Customer Insights – Journeys with lifecycle and re-engagement journey, contacts and segments, Copilot, tenant licence for 3 months, 3 process workshops

Not included

Complex campaign logic, integrations with ERP, website or existing mailing systems, data cleansing, full data migration, custom code, production environment

Email to the customer

Open as email
Subject: AI in marketing – see it with your own contacts in three weeks

Dear Ms … / Mr …

As discussed: in three weeks, our partner Ambit builds you a lifecycle journey and a re-engagement journey with your contacts. The platform is Dynamics 365 Customer Insights – Journeys; fixed price, licence included.

The first step is a 30-minute call with Christian Schipp. Book a slot: https://bookings.cloud.microsoft/bookwithme/user/98662bf7ec0e42ab81a332aa37b69d03%40ambit-group.com/meetingtype/h9XpD72X-E-qgoLRq36E2A2?anonymous&ismsaljsauthenabled

Details: www.marketingautomation-accelerator.com/en
Listed on Microsoft Marketplace: https://marketplace.microsoft.com/en-us/marketplace/consulting-services/ambitschweizag1616444400884.customer-insights-accelerator?tab=Overview

Kind regards

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